EST. 2026 — SUN-SOAKED SINCE DAY ONE
Luxe water essentials for the society that never leaves the pool.
The Pool Society makes one thing, and makes it properly: a motorized float that turns any pool, lake, or slow river into your personal marina. No license. No registration. Just ride.

MADE FOR POOL DAYS
BACKYARD MODE: ENGAGED.
Sunday afternoon. A cold drink in the cup holder, the speaker humming, and you're cruising the perimeter while everyone else paddles like it's 1995. Whisper-quiet twin jets that won't kill the vibe, in any pool 8 ft and wider.
RATED FOR OPEN WATER
LAKE MODE: UNLOCKED.
Push off from the dock, point it at the middle of the lake, and let the motor do the work. Freshwater lakes, slow rivers, and beaches with light surf — one float, infinite weekends.
FLOAT DIFFERENT.
THE SOCIETY SAYS.
4.9 stars across 1,247 verified reviews.
NEED TO KNOW
QUESTIONS, ANSWERED.
Do I need a license or registration?
Do I need a license or registration?
No. Despite its boat-like looks and electric motors, the Society Cruiser is designed for recreational use and requires no registration, boating license, or permits. Inflate it, hop on, and enjoy the water.
How long does the battery last?
How long does the battery last?
A full charge gives you about 90 minutes of active throttle time — plenty for a session. You keep floating once the battery's done, and it recharges in about 2 hours.
How fast does it go?
How fast does it go?
Top speed is 3 mph — fast enough to cruise any pool in seconds and cover real ground on a lake, slow enough to stay safe and family-friendly. You control the throttle.
What's the weight limit?
What's the weight limit?
The Society Cruiser is rated for adults up to 350 lbs. Two smaller adults can ride together for short cruises, but for best motor performance we recommend solo riding.
Can I use it in a lake or at the beach?
Can I use it in a lake or at the beach?
Yes — freshwater lakes, rivers, and beaches with light surf are all fair game. The motor housing handles saltwater too, as long as you rinse it with fresh water after each ocean use.
How much is shipping?
How much is shipping?
Nothing. The Pool Society ships free to every single country, worldwide. Orders leave our warehouse within 3–5 business days.